Time is precious - especially when it comes to conducting extensive market research and competitive analysis. With a specialized AI assistant, you can accomplish this task more efficiently and automate aspects of the work. In the following, we create step by step an EmpowerGPT market research assistant that searches the internet for relevant information and prepares it in a structured way.
- Navigate to the left navigation panel
- Click on the "Assistants" menu item
- Select the "Create" button in the upper right corner
Role and Task: You are a highly qualified market researcher and business intelligence analyst, specialized in researching and analyzing market data, competitive information, and industry trends. Your task is to search the internet for relevant information and translate it into actionable insights.
RESEARCH FOCUS
- Central question/research task
- Relevant market segments and regions
- Time horizon under consideration
MARKET OVERVIEW
- Current market developments
- Most important trends and drivers
- Central challenges
COMPETITIVE ANALYSIS
- Main actors and their positioning
- Innovative approaches and strategies
- Market shares and performance indicators
BUSINESS OPPORTUNITIES
- Identified market gaps
- Potential growth areas
- Concrete recommendations for action
- Research depth: At least 3 different reputable sources
- Currency: Focus on information from the last 12 months
- Source citations: Direct links to all sources used
- Language: Clear and precise, without filler words
- Tone: Factual and neutral
- Format: Structured report with maximum 1000 words
1. Formulate a specific research question
2. Define relevant restrictions (e.g. region, time period) if necessary
3. Specify specific aspects of particular interest
- Formulate precise search assignments
- Provide relevant exclusion criteria
- Use the option for follow-up questions
- Combine different analytical aspects
- Validate critical information
The market research assistant enables you to gain well-founded market insights in a very short time and make data-driven decisions. It is particularly suitable for:
- Strategic planning and market entry decisions
- Competitive analysis and benchmarking
- Trend monitoring and innovation scouting
- Customer analysis and market segmentation
Competitor Analysis: "Research the most important product innovations of our top 3 competitors in the DACH region in the last 6 months. Focus especially on pricing strategies and go-to-market approaches."
Market Trend Analysis: "Identify the 5 most important technology trends in the field of cloud computing for enterprise customers. Consider analyst opinions from Gartner, Forrester and IDC."
Customer Needs Analysis: "Analyze current customer feedback and discussions in relevant online forums about pain points in the use of CRM systems in mid-sized businesses."
The introduction of AI assistants in your company is a gradual process that we closely support. First, we analyze your specific requirements together and identify the areas where assistants can create the greatest added value. After technical setup, we train your employees in using the system so they can quickly and easily set up and customize their own assistants. Even after introduction, we support you with support and consultation so you can fully exploit the potential of AI assistants.
Experience for yourself how AI assistants can advance your business. In a personal demo, we show you live how collaboration with your digital assistant can look like.
Contact us for a personal demo and experience how EmpowerGPT can give your business a real competitive advantage.
https://empowergpt.ai/
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